Architecture and real estate storytelling

Boulevard Gravatá Residence

A series of interviews connecting the architects' vision to the premium residential concept of Boulevard Gravatá Residence.

Explore the project

THE STARTING POINT

One story.
One intention.

Trisa Incorporadora needed to introduce a development that brings together architecture, landscape and a way of living in Gravatá. The involvement of Romero Duarte, Juliana Farias and Luiz Vieira offered a way to show the decisions that shape the project.

Brand: Trisa Incorporadora
Production: Three interview films / Interview direction / Real estate storytelling

Boulevard Gravatá Residence — Trisa Incorporadora
UPMD FILMES / Architecture and real estate storytelling

THE INTENTION

Architecture the audience can understand.

The series aimed to connect the professionals' expertise to the audience's decision-making. Each interview helps explain design choices and makes a presentation more tangible than a collection of images and generic features alone.

THE DIRECTION

Interviews with atmosphere.

Framing, setting, interview direction and editing were used to bring out each participant's presence. The direction connects the confidence of those who know the project with a visual language that suits the development, balancing information, credibility and appeal.

THE POSSIBILITIES

One series, different points of contact.

The three films share a brand direction while preserving each participant's contribution. Together, they can support a launch, sales presentations, social media, campaigns and relationships with potential buyers.

THE PROJECT IN MOTION

Three perspectives. One series.

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Trisa Incorporadora